The Nigerian Marketing Awards has emerged to redefine how hardworking and highly professional marketing people in Nigeria are acknowledged and celebrated.
According to a statement by organisers of the award ceremony on Thursday, marketing professionals, whether at home or abroad, are among the brightest and the best around and therefore deserve all the accolades they can get.
Globally, marketing awards are very powerful ways of celebrating the creativity and effectiveness of hardworking individuals and teams in marketing. They are designed to motivate and drive more business while celebrating great work.
The statement states in part, “It is an award designed to encourage and stimulate hard work, innovation and overall high quality in marketing planning and execution in Nigeria.
“It will be the definitive Marketing Awards in the country. We will mirror the very best professional awards globally, not just the marketing awards alone and we shall use them as benchmarks.
“Our vision is to be the biggest and most credible marketing awards in Nigeria. In keeping with this commitment, we have obtained the full endorsement of the following industry sectoral groups; Advertising Practitioners Council of Nigeria, National Institute of Marketing of Nigeria, Association of Advertising Agencies of Nigeria, Experiential Marketers Association of Nigeria and Outdoor Advertisers Association of Nigeria. The sectoral groups will also have full representation in the judging panel and Awards Decision Council. This is a first in the industry.”
This formidable partnership promises to raise the overall quality of marketing and marketing awards in Nigeria. This first edition of the Awards will hold on 11 November 2022 in Lagos. Entries for the awards will open on 15 August 2022 and close on 30 September 2022.
According to the statement, the Council is deliberately infused with some sectoral representation to enhance ownership by the industry. “We went the extra distance in the careful selection of the Council members. They have all pledged the highest level of transparency.
“Inorder to boost the credibility of the awards, organisers have commenced the process of obtaining international certification for the Awards, this they say will make the Nigerian Marketing Awards, the first internationally certified in the country.”
