The campaign highlights the importance of having a reliable financial partner who can provide timely and affordable financial solutions to help customers meet their financial goals. With ‘Who’s Your Guy’, FairMoney aims to build trust with customers and become the go-to financial solution for all their needs.
Nengi Akinola, Head of Marketing and Branding at FairMoney, said,
“At FairMoney, we understand the importance of trust when it comes to financial services. With the ‘Who’s Your Guy’ campaign, we want to establish ourselves as a reliable and trustworthy financial partner for our customers. Our goal is to make it easy for customers to access financial solutions that meet their needs and provide them with peace of mind.”
One of FairMoney’s unique selling points is its customer-centric approach. The company is committed to providing financial solutions tailored to the needs of its customers and does not engage in loan shaming. This approach has earned the company a loyal customer base and has helped establish its reputation as a reliable provider of digital financial services in Nigeria.
The ‘Who’s Your Guy’ campaign seeks to solidify FairMoney’s position as a trusted financial partner in the eyes of the Nigerian public. FairMoney aims to become the go-to financial solution for Nigerians, especially for those who are unbanked or underbanked.
FairMoney is committed to delivering innovative and affordable financial solutions to customers across Nigeria. With over 6 million digital bank users, FairMoney has become a leading player in the digital financial services market in Nigeria.
About FairMoney
FairMoney is currently the Most downloaded fintech app in Nigeria with over 10 million downloads and the #1 digital lender in Nigeria. Our goal is to become the leading financial partner serving underserved consumers in large emerging markets. The company offers a range of digital financial products including, near-instant digital loans 24/7, investment products, savings, payments, and cards directly via its mobile app. The digital lending product offering covers loans in tenor from 15-days to 24 months to MSMEs and consumers. The end-to-end application to loan offer process takes 5 minutes and is fully digital with no physical touchpoints. The company aspires for its over 6 million digital bank users to have a wholesome banking experience from P2P transfers and lending to debit cards, current accounts, investment products amongst other products.
For more information, visit www.fairmoney.io
