By: Theresa Moses
GTCO Fashion Weekend reached new heights of glamour and purpose as Miss Earth Ethiopia 2023 took centre stage, using the platform to champion sustainable fashion and environmental consciousness.
In a dazzling display of elegance, Hebron Beyene crowned Miss Earth Ethiopia 2023, showcased not only her beauty but also her commitment to environmental advocacy. Hebron Beyene’s presence illuminated the runway as she graced the event with poise and purpose. The pageant queen, known for her passion for environmental causes, adds glamour to the event.
The fusion of glamour and environmental advocacy at GTCO Fashion Weekend underscored the potential for the fashion world to lead by example in promoting a more sustainable future.
The GTCO Fashion weekend is one of the main platforms of Guaranty Trust Bank for ‘Promoting Enterprise’ primarily to benefit its growing retail and SME customer base as well as support the indigenous Creatives Industry.
Guaranty Trust Bank is the flagship subsidiary of Guaranty Trust Holding Company Plc, a leading financial services company providing banking and non-banking services across eleven countries spanning West Africa, East Africa, and the United Kingdom. The Group operates a diversified, ‘Proudly African’ franchise and is renowned for its innovative approach to customer service and stakeholder engagement, especially through its non-profit, consumer-focused fairs and capacity building initiatives for small businesses, which has endeared the GTCO brand to millions of people across Africa and beyond.
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