Mobility fintech platform, Moove, has launched ‘Moove Cares’ programme, introducing a substantial support package aimed at mitigating the adverse effects of ongoing inflationary prices in Nigeria.
The initiative, according to the startup, is in response to the challenges posed by rising fuel prices for its customers managing their businesses and the additional burden of inflationary food prices on household budgets.
Moove said in a statement that it was providing support both at work and at home.
According to the firm, the programme includes fuel subsidies to assist with business operations and a comprehensive care package to support households during these difficult times.
Moove expressed that it was dedicated to ensuring its positive impact in the lives of its customers, especially against the backdrop of Nigeria’s challenging and chronic economic landscape.
Moove said it was committed to distributing free-of-charge ‘Moove Cares’ packages worth over N150,000 to each of its customers starting next week.
Moove’ Regional Managing Director for Nigeria, Taiwo Ajibola, elaborated on the programme objectives, “As a listening organisation, we understand from our customers’ feedback the pressing need for support amidst the ongoing cost of living crisis affecting fuel and food prices.
“Our Moove Cares programme is our small way of providing some much-needed support to our customers amidst this extremely challenging economic environment.”
Since its inception in 2020, Moove has been at the forefront of democratising access to financial services for mobility entrepreneurs.
With a presence in nine markets globally, Moove’s innovative platform has facilitated over 30 million trips, significantly impacting the lives of 80,000 of its customers and their dependents.
“As Nigeria navigates through these turbulent economic times, the ‘Moove Cares’ campaign stands as a vital lifeline for Moove’s customers, further solidifying the company’s position as a socially responsible leader in the mobility fintech sector.
“Through this comprehensive support package, Moove reaffirmed its dedication to fostering a resilient and thriving community, capable of overcoming the current economic challenges,” it stated.