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Marketing

Small business marketing strategies. Know your audience. Emphasize your value proposition. Stay focused on singular goals and objectives.

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beverage innovation Nigeria

Rite Foods Unveils LIDA Malt Classic, Targets Evolving Consumer Preferences

Rite Foods Limited is advancing its innovation drive with the introduction of…

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advertising industry Nigeria

Plus Acuity’s Emmanuel Adediran Wins LOMA 4.0 Honour for Advancing Nigeria’s OOH Advertising Industry

Recognition highlights his decade-long work in marketing research, data-driven decision-making and talent…

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MarkHack 5.0 Puts AI and African Culture at the Heart of the Future of Marketing

MarkHack 5.0 delivered a defining moment for Africa’s marketing, media, and technology…

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MAGGI Names Qing Madi Face of New Gen Z Campaign

MAGGI has unveiled rising music sensation Qing Madi as the face of…

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JMG Limited Powers Efficiency Boost at Dangote Cement with Advanced KAESER Upgrade

Dangote Cement, is a subsidiary of Dangote Industries, and Africa’s leading cement…

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National Council on Agriculture and Food Security Commends Olam’s Role in Advancing Nigeria’s Food System Transformation

The National Council on Agriculture and Food Security (NCAFS), Nigeria’s apex policy-making…

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