Popular Nigerian socialite, Baddie Kimmy K has revealed why Nigerian musicians snub Headies Awards.
She spoke while expressing optimism that the Headies has the potential to become the best awards ceremony in Africa.
According to her, repeated failures have left Nigerian musicians feeling embarrassed to participate in the event.
She spoke during her appearance on Pulse Hot Takes.
Kimmy K pointed out that a strategic rebranding effort, coupled with the inclusion of youthful talent in the organizing team, could inject new life into the event.
Paul another said: “Embarrassed 😞 that why Grammy go use them do yeye”
lifestylez wrote: “Lost it credibility”
Vera_da_warri_girl penned: “Madam ITK”
Adetutu Prat stated: “Totally agree with her with respect to Headies..The owner/ organiser needs to make the award show/ night more befitting.. how they nominate & also assess winners needs to be properly evaluated all over again…Make headies noteworthy & the A list artist would attend.”
See below;
Nigerian artists don’t attend the Headies because they are embarrassed by it – @BADDIEKIMMYK #PulseHotTakes pic.twitter.com/seq3saKTVN
— Pulse Nigeria (@PulseNigeria247) February 20, 2024